Book Review: Supercommunicators

Do you know someone who can connect with just about anyone? We love talking to these people. We go to them for advice and counsel. They make us feel safe and heard in our conversations.

Do you know a supercommentator? What do they know about conversation that most of us don’t know?

Best-selling author Charles Duhigg has studied these Supercommunicators, and his most recent book, Supercommunicators, shares his insights on what makes these individuals so effective in their communication. Duhigg suggests that whenever we speak, we are engaging in one of three types of conversations:

  • Practical (What’s this really about?)
  • Emotional (How do we feel?)
  • Social (Who are we?)

Skilled communicators first recognize what type of conversation this is and then use matching skills to engage effectively in the discussion.

Duhigg leverages a massive amount of research and great stories to help the reader understand how to recognize each of these three conversations and the skills to navigate them more effectively.

I highly recommend this book to any small business owner or operator.

Purchase a copy of Supercommunicators today. This is a paid link.

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